Hide/delete
Insight Timer – Hide feature
USER RESEARCH DRIVEN FEATURE – 2023
User research
What users say
Users want the ability to hide content they don’t like so it doesn’t show up again in Made for you recommendations or search results. Users also indicated that they would like to hide creators that they didn’t feel a connection with. I needed to find a way to implement a hide/delete feature across relevant entry points without disrupting the current experience.
“Don’t want to do again button It would be nice if there was a way to make a note privately that I have tried a meditation and don’t want to do it again.”
“Ability to delete a meditation from my previously listened to I often go back to the same meditations I’ve listened to, but there are a few in the list that I didn’t particularly like. Would be nice to delete so I don’t accidentally keep clicking on them.”
“Hide or do not show – meditation option: Hi. It would be great if you could create an option to hide, opt-out, or not show a meditation.”
“Option to “never suggest again” I would love the option to not see a particular meditation suggested again. In the same way that I can save a favourite or save a meditation to a playlist, I would love to be able to choose to never see it again.”
“When searching for content, it takes me around 3 listens to find a track I like. Often, I listen tracks I do not connect with multiple times because I don’t know if I’ve listened to it before. Tracks I don’t like also appear on my Recently Played. This is frustrating.” – User feedback
Market research
An analysis of other audio/video based applications was conducted to understand how and if they allow users tell algorithms if they do or don’t like specific content or creators. Competitor research highlighted that the majority of platforms that offer made for you recommendations do allow users to indicate if they are interested or not interested. This feature could be a great way for us to improve our recommendation search engine and help users find content they like quicker, faster and easier!
Ideation
I identified the entry points across the app where user may want to hide content or creators. Keeping user research in mind, and looking at the entry points within Insight Timers current design, I was able to implement the functionality in a few different formats without disrupting the current user experience. I took into consideration interaction design across other areas of the app where we allow ‘more’ or ‘deleting’ options to ensure consistency across the platform.
User research
A series of A/B tests were run to see if users could locate the functionality and to understand if this addresses their pain points. Research revealed that users did like the feature, however, they think it should be available in more places for example the player. For the next iteration, the functionality will be added into the more menu inside the player. Further, users want the ability to delete recently played items directly from the Library, instead of going into each track separately to hide.